We work to make sure you see it.


We provide complete family eye care, specializing in:

Therapeutic Optometry

A therapeutic optometrist is equipped to “treat eye diseases and injuries, prescribe medicine and perform other procedures such as eye foreign body removal” (Texas Optometry Board).


Keratoconus is a vision-distorting “eye condition in which the normally round dome-shaped cornea progressively thins causing a cone-like bulge to develop” (NKCF).

Bifocal Contacts

If you have been diagnosed with presbyopia and prefer contact lenses over glasses, you have probably noticed that finding the right lens is a challenge. We can help.


(Our Favorite) Eye Doctors in Tyler & Jacksonville, TX.


Meet Dr. Bryan Frazier, Optometrist

In 1991, Dr. Bryan Frazier graduated from the University of Houston School of Optometry and soon thereafter began practicing optometry in the greater Houston area. Three years later, Dr. Frazier moved his practice to Tyler, TX, where he began protecting and prolonging the vision of East Texans. Today, Dr. Frazier practices optometry from his offices in Tyler and Jacksonville, from which he serves patients from Tyler to Palestine, Athens to Henderson, Lindale to Longview, and all over East Texas.

His Patients

As a family eye care center, Dr. Frazier and his team are well-equipped and ready to see patients of all ages. In fact, there is nearly a one century gap between our oldest and youngest patients! So, whether you are age 1 or 100, have excellent vision or struggle to see, we would love the opportunity to help you see and enjoy the beauty around you.

Dr Bryan Frazier, Optometrist Tyler TX

Meet Dr. Seth Goolsbee, Optometrist

Dr. Seth Lyle Goolsbee was born right here in Tyler TX, or as he calls it, “the promised land.” He attended Whitehouse High School followed by a year at Tyler Junior College before receiving his Bachelors of Science in Healthcare Studies from the University of Texas at Dallas in 2014. That same year he was accepted into the University of Houston College of Optometry and graduated with his Doctor of Optometry degree in 2018. Being a Native East Texan, Dr. Goolsbee was eager to get back to his hometown of Tyler and begin his practice. Dr. Goolsbee enjoys serving in his community and being actively involved in his church. From time to time you might see him on the golf course or enjoying all of the beauty East Texas has to offer with his wife Brittany.

Dr Seth Goolsbee, Optometrist Tyler TX


(Real Reviews from Real People)


Thank you for taking the time to find us and for trusting us with your eye care. If you’d like to get a head start, you’ll find the links to the medical record and patient registration forms. Let us know if you need anything or have questions. We’re here to help!